Social Media: Not Just a Fad

How many times do you hear "Social Media is not that important, I'm sure it will eventually phase out" on a weekly basis? Personally, I hear it often. When I mention to anyone that an aspect of my job is to handle all of the Facebook, Twitter, Blogging, etc. for Events North, there is a 75% chance that a comment about how social media will probably not be as huge of an impact in the future.

Then our Events Coordinator, Rachel, sent me this youtube video, produced by TheTotalProfit . I loved it. It embodied so many of my thoughts in regards to social media and how important it is to businesses. Take five minutes out of your day to take a peak at this video -- you won't regret it (and Hey! Maybe you'll learn something new in the process.)

Here is a direct link to the video.

I hope that you got as much out of that video as I did. Now whenever you overhear someone say that social media is "just a fad," you can throw a bit of knowledge their way.